Tuesday, September 24, 2019
Product definition Coursework Example | Topics and Well Written Essays - 250 words
Product definition - Coursework Example It is one of the most famous fashion line in the contemporary society has attraction clients from a global perspective (Jacobs, 2013). The following are the major reasons why clients purchase this product taking into consideration the five levels of product definition: This is usually the basic product and clients tend to focus on the purpose, which the product was intended. In the case of Louis Vuitton Womenââ¬â¢s Trench Coats, clients focus on acquisition of the trench coats in order to provide warmth during rainy and cold seasons. In this level, the major focus of the clients to a product is based on all the qualities it possesses. In relation to Louis Vuitton womenââ¬â¢s Trench Coats, they are preferred due to: Their ability to repel rain; high quality of fabrics used to make the coats; their different sizes, thus able to fit people of different body sizes; and the high quality of buttons fitted. In this level, clients tend to have various aspects of expectation regarding a product. Specifically, many clients purchasing Louis Vuitton Trench Coats are majorly attracted by the high quality of design of the coats, which enables the coats to provide warmth in a comfortable manner even when undertaking some physical activities such as riding bicycles. In this level, clients tend to focus on the additional qualities of a targeted product. In the case of Louis Vuitton Womenââ¬â¢s Trench Coats, it has been preferred by a large number of clients from various parts of the world owing to the fact that it is a fashionable design and trendy. Louis Vuitton also offers clients a variety of trendy colors and designs that making it one of the most famous clothing lines in the global fashion arena. In this level of product definition, clients tend to focus on the future changes and additional features that may be made on their targeted products. In the case of Louis Vuitton womenââ¬â¢s trench coat, there have been new designs, with additional
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